Results oriented loyalty and marketing leader with more than 15 years’ experience delivering large-scale customer growth and retention strategies within ASX-listed organisations in Australia and overseas. Proven track record of shaping and commercialising loyalty and CRM strategies across digital, 1:1 and retail channels. Comfortable operating within executive forums and navigating governance in complex, regulated environments.

Seeking a senior loyalty manager, head of loyalty, or head of loyalty marketing role, this candidate is driven by the challenge of developing and implementing end-to-end customer journeys, personalization strategies within digital platforms and has managed teams of up to 29 people, including three stream leads, and has experience in chapter leading, developing team members. They excel in roles that involve strategic program management, partner onboarding, budget oversight (e.g., $45 million in budget), and leading significant capability build projects

Key skills and experience:

• Loyalty Program Management
• Product Ownership & Delivery
• Marketing & Engagement Strategy
• Team Leadership & Development
• CRM & Martech Expertise
• Omnichannel marketing, engagement & digital growth
• Enterprise transformation and migration